Bidding for IPL TV, digital rights goes past Rs 42,000 crore

Bidding for IPL TV, digital rights goes past Rs 42,000 crore

The IPL media rights value for the 2023-2027 cycle has gone past Rs 42,000 crore and is expected to go even higher as per sources in BCCI. This is nearly three times more than what Star India paid in the year 2017.

Source: Cricket News: Latest Cricket News, Live Scores, Results, Upcoming match Schedules | Times of India