News Pitch Perfect: A Multi-billion Dollar Broadcast Market, BCCI’s Push and ICC’s ‘U-P-L’ Presentation A perfect pitch by ICC based on a three-fold ‘U-P-L’ principle ensured cricket’s inclusion in the Los Angeles 2028 Olympics. Post navigation Previous: Karan Johar BREAKS SILENCE On Reuniting With Salman Khan After 25 Years: ‘I’m Superstitious…’Next: India, UK Discuss Collaboration to Tackle Terror, UK PM Rishi Sunak’s Possible Visit at 2+2 Dialogue More Stories News Oil Companies Urge Calm, Say India Has Adequate Petrol And Diesel Stock Amid West Asia War News DK Shivakumar Proposes Legislative Council Seat For Contractors Amid Payment Dues Row News Declared Foreigner In Assam, Woman Gets Citizenship Under CAA